World's Top 30 Brand Professionals for 2024

Guru #1

Brenda Bence

Brenda Bence is passionate about two things: branding and leadership—and how the two work together. After earning her MBA from Harvard Business School, she spent 20 years building billion-dollar mega brands across four continents for Fortune 100 consumer giants like Procter & Gamble and Bristol-Myers Squibb. Brenda then started her own business to help companies and individuals define and grow their own successful leadership brands.

Brenda combined her years of expertise in brand-building along with her passion and experience in corporate leadership to create a unique, step-by-step personal leadership branding system that is based on the same methods used by household name brands.

Now sought after as a speaker and coach across six continents, Bence is one of only a handful of professional speakers worldwide who have earned the coveted Global Certified Speaking Professional title from the Global Speakers Federation, reflecting her mastery in addressing diverse, multi-cultural, and multi-generational audiences around the world.  Brenda is also a Certified Executive Leadership Coach who has coached almost 1,000 leaders to help them build their brands, leaders who hail from 60 nationalities and 70 industries.

An avid writer, Bence has authored 11 books that have won almost 50 book awards. In 2021, she released her latest bestseller, The Forgotten Choice: Shift Your Inner Mindset, Shape Your Outer World.

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Guru #2

Donald Miller

Donald Miller is the CEO of StoryBrand and every year helps more than 3,000 business leaders clarify their brand message. Combined, Don’s books have spent more than a year on the New York Times Bestsellers list. His books include: Blue Like Jazz, A Million Miles in a Thousand Years, and Scary Close.

Don is widely considered one of the most entertaining and informative speakers in the world. His audiences are challenged to lean into their own story, creatively develop and execute the story of their team, and understand the story of their customers so they can serve them with passion. Don’s thoughts on story have deeply influenced leaders and teams for Pantene, Chick-fil-A, Steelcase, Intel, Prime Lending, Zaxby’s, and thousands more.

Don lives in Nashville, Tennessee, with his wife, Betsy, and their chocolate lab, Lucy.

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Guru #3

William Arruda

William Arruda is a motivational speaker, entrepreneur and the world’s leading authority on the topic of personal branding. He’s the bestselling author of the definitive books on the topic: Career Distinction and Ditch. Dare. Do! His latest book, Digital YOU helps readers translate their real-world brands for the virtual world. William is the CEO (Chief Encouragement Officer) of Reach Personal Branding and the co-founder of CareerBlast.TV – a personal and digital branding video learning platform for innovative organizations. His products have been used by over a million people across the globe. He’s honored to work with many of the world’s most revered brands, including 20% of the Fortune 100. William regularly shares his thoughts on workplace trends and branding in his Forbes column. He holds a Master’s degree in Education.

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Guru #4

Jerome Joseph

Dr. Jerome Joseph is an award-winning Brand Strategist, Global Speaker and Thought Leader focused on Brand Strategy, Digital Branding, Internal Branding & Personal Branding. With his past experience as a CEO & Board Member of a public listed brand agency & global group, he brings real life brand expertise through keynotes, workshops and consulting.

He is a bestselling Author of 8 books on Branding including the acclaimed “Internal BrandingGrowing your Brand from Within” & “The Brand Playbook”. Dr. Jerome has over 25 years of experience and has impacted over 1000 brands, majority of which are Fortune 500 companies, in 35 countries. The combination of real-life consulting experience, global expertise and proven speaking skills, makes Jerome a highly sought-after speaker in the market. Some of the brands that Jerome has worked with include: Hitachi, Novo Nordisk, Dell, SAP, Pfizer, Prudential, BASF, HSBC, OCBC, DHL, LEXUS and many more.

He delivers compelling brand driven programs based on proven methodology, matched by his highly infectious personality, practical experience and interactive style of speaking. He is dedicated to transforming and creating brands with the result that audiences can expect to be engaged while attaining a wealth of great insights.

Dr Jerome Joseph holds the Certified Speaking Professional (CSP) designation which is held by only the top 12% speakers in the world. He was awarded the prestigious Global Speaking Fellow in 2015 for speakers with global reach & expertise and is the 30th speaker in the world to achieve this. Dr. Jerome is also an accredited Professional Management Consultant (PMC) a designation for top tier proven management consultants.

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Guru #5

Amber Hurdle

Most businesses make significant investments in their #1 asset: human capital, then experience costly business problems like ineffective recruiting, turnover, underperformance, threats to morale and leadership gaps. What’s usually missing is a clear connection between the people strategy and the business strategy to create measurable bottom line results. That’s where we come in.

Amber Hurdle Consulting is a multi-award-winning talent optimization firm that pioneers using both science and marketing principles to solve these problems by strengthening your brand from the inside out. As a Predictive Index (PI) Certified Partner, we teach you how to generate and use real data in the form of people analytics, and then we sit on your bench as analytics experts, bringing along almost 20 years of branding, marketing and public relations experience. With these tools, we partner with you to design a compelling internal relations strategy featuring three key areas:

#1 We work with your leaders on their personal brands, so they increase self awareness and see and harvest the greatness in others.

#2 We teach you to use a scientific, repeatable method to recruit, retain and inspire top talent, elevating your culture while crafting a world-class employer brand.

#3 We then help you leverage strong leaders and a “best places to work” environment so that happy employees are serving happy customers…ultimately elevating your business brand.

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Guru #6

Martin Lindstrom

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Martin Lindstrom is sought after as a branding/marketing/keynote speaker and workshop leader by companies and organizations throughout the world. The rapid rise of his career has made him one of today’s most respected branding speakers in the world according to the Chartered Institute of Marketing. He sits on several boards globally, and his clients include Disney, Mars, Pepsi, American Express, Mercedes-Benz, Reuters, Visa, McDonald’s, Kellogg’s, Ericsson, Yellow Pages and Microsoft. He energizes audiences with his creative genius and dynamic, motivational style. Lindstrom’s reputation for earning “a guaranteed standing ovation” at his compelling lectures on branding accompanies his popularity as an Advertising Consultant, keynote speaker, Branding Consultant, workshop leader and in-house trainer. Martin Lindstrom is the author of 5 books, including collaborative works with industry icons such as Dr. Philip Koter Kotler on Marketing), Paco Underhill Why We Buy), Dr. Don Peppers, Martha Rogers 1to1 Marketing) and Patricia Seybold (Customer.com). Buyology – Truth and Lies About Why We Buy (Doubleday, New York), has been translated into over 40 languages.

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Guru #7

David Brier

A Fast Company expert blogger and the subject of numerous articles in Forbes, ADWEEK, Huffington Post and Business Insider, David Brier is the recipient of the Presidential Ambassador for Global Entrepreneurship medallion, presented to David by Shark Tank star and NY Times bestseller Daymond John.

An award-winning veteran (recipient of over 330 international industry recognitions) in branding, rebrands, design and brand strategy, David has designed and transformed global brands, regional and local brands, and brands for startups and even cities.

David also wrote the new “branding bible” and Amazon bestseller, Brand Intervention, 33 Steps to Transform the Brand You Have into the Brand Need, with a Foreword written by Daymond John of Shark Tank and FUBU.

David is also a highly sought-after guest on podcasts and live streams on the topic of branding, and his popular One Minute Wednesday series found on YouTube.

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Guru #8

Sally Hogshead

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Sally Hogshead is a New York Times bestselling author, Hall of Fame® speaker, and the CEO of How to Fascinate, helping companies develop messages that persuade and captivate. By age 24, she became the most award-winning copywriter in the United States, and she’s been described by the press as “an advertising mastermind” who “changed the face of North American advertising.” Her campaigns for brands such as MINI Cooper, Nike, and Coca-Cola have fascinated millions of consumers. To develop the science of fascination, Hogshead measured over one million professionals over the course of a decade. Using this research, she built a marketing system that now lives inside organizations such as IBM, Twitter, and Porsche. Her two most recent books, Fascinate, and How the World Sees You, are both national bestsellers.

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Guru #9

Sunny Bonnell

Sunny Bonnell is an American bestselling author, leadership and brand expert, and motivational speaker. She is also the CEO & Chief Visionary of Motto, one of the leading branding companies in the country.

Sunny has been called a “visionary thinker with a rare breed of talent.” As a leadership and strategic brand advisor for CXO leaders, Sunny aims to dismantle business-as-usual, think around corners, challenge convention, and break what needs to be broken.

Under Sunny’s guidance, Motto’s award-winning work has disrupted every category imaginable for brands such as Microsoft, Google, Hershey’s, the NFL, and Twentieth Century Fox.

Her work and thought leadership has been featured in Forbes, The Verge, ESPN, Fast Company, Entrepreneur, and hundreds more publications.

Sunny is a author of RARE BREED: A Guide to Success for the Defiant, Dangerous & Different (HarperCollins) is available at Amazon, Barnes & Noble, Target, Books-a-Million and wherever books are sold.

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Guru #10

Alina Wheeler

Alina Wheeler engages enterprises in a dynamic process to build their brands and embrace best practices. Wheeler inspires the whole branding team to seize every opportunity to design compelling customer experiences at every touchpoint. Designing Brand Identity, now in its fifth edition, is the first book to deconstruct the branding process into a universal, five-phase methodology. Her signature mantra is “Who are you? Who needs to know? Why should they care? How will they find out?” Designing Brand Identity demystifies branding and gives practitioners a roadmap to create sustainable and successful brands. It is published in 7 languages, and is used by clients and their branding and design firms to educate their staffs.

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Guru #11

Jane Anderson

Jane Anderson is a Branding and Strategic Communications expert. With over 20 years’ experience in corporate communications, personal branding, and business growth, she has worked with over 150,000 people, especially women, on building more trust and influence in their businesses and brands.

She has won more than 50 marketing and business coaching awards.

She is the host of the iTunes podcast “The Jane Anderson Show” interviewing people like Seth Godin and has been featured in Business Insider, Sky Business, Sydney Morning Herald and The Age. She is also a contributor to Forbes Magazine.

Her clients have included some of the world’s leading experts in their field as well as iconic brands such as Virgin Australia, Lego, Ikea, Rio Tinto and Origin Energy.

She is the author of 11 books including “Exceptionality: How to Build a Personal Brand that’s Wildly Unique and World Class”.

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Guru #12

Jenny Fernandez

Jenny Fernandez is an Executive Coach, CMO, and Professor at Columbia Business School & New York University. Her mission is to help leaders and teams position themselves to drive exponential growth by unlocking strategic resilience, team collaboration, and innovative thinking.

Jenny is a member of Marshall Goldsmith 100 Coaches and is certified on Stakeholder-centered Leadership. She has over 20 years of experience leading, launching, and growing brands, from multi-million-dollar businesses within Mondelez International, Kraft Foods, Merlin Entertainments, Loacker and Accenture. She is a Board Advisor at the American Marketing Association and Board Chair of the award-winning non-profit Global Connections for Women Foundation. Jenny is a contributor to Harvard Business Review, Fast Company and Forbes. She speaks in engagements, and panels about leadership, Personal Branding, Executive marketing, and business growth.

Her book “Zig-Zag to the Top – How to Master the Habits, Behaviors and Mindsets to Succeed” will be published in 2023.

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Guru #13

Lisa Patrick

Strategize, guide, advise, integrate. Serial entrepreneur, investor, speaker, leader, and former private investigator (not the Sherlock Holmes kind) Lisa has a unique set of skills most advisors don’t have.

Known for her unique ability to quickly make complex principles simple and then execute, so entrepreneurs can reach their full potential in their business.

Fearless, scrappy, passionate, full of grit, and unstoppable. No hurdle is too high and no ask is too small when looking to get a strategic edge on your future.

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Guru #14

Richard Sauerman

Richard Sauerman is The Brand Guy. He acquired his brand expertise working in the ad industry for multi-national ad agencies Saatchi & Saatchi, Ogilvy & Mather, DDB, McCann-Erickson, and George Patterson Partners.

He left advertising in 2004 to pioneer a new way of doing branding, where everything you do and say as a company, business or organisation must be driven by and aligned to your brand strategy – especially your people and culture.

He has worked closely with CEOs and Executive, HR and Marketing teams to create, reboot and reshape over 200 brands and businesses in Australia and internationally, across just every business category: from iconic brands (Coca-Cola, Microsoft, Vodafone, and Levis) to international brands (Laborie, Allegis Global Solutions), Australian brands (QBE, Arnott’s, Tourism Australia, Mortgage Choice, Penfolds), not-for-profits (CSIRO, Data61, Breast Cancer Trials), and start-ups (LeukBook, T-shirt Ventures).

Richard has written two self-help books and is a sought-after motivational speaker at conferences and seminars across Australia and abroad. His talks are a wake-up call for people at work. He believes that business success ultimately comes down to your people, and his talks tap into people’s natural desire to aim high, do great work, and make an impact.

Richard holds a Master’s degree in English Literature & Philosophy, and is especially interested in people and ‘the human condition’.

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Guru #15

Leonard Kim

Leonard Kim’s TEDx Talk, Why You Should Let Your Fears Guide You, has been internationally recognized as one of the best TED Talks by Forbes and Inc. Magazine.

Leonard is recognized by Forbes as a Top Marketing Influencer, Inc. Magazine as a Top Digital Marketer and Top Youth Marketer and by Entrepreneur as a Top Personal Branding Expert. Adweek recognized him as one of their Socially Strong Entrepreneurs Every VC Should Be Following. He went from being almost homeless to becoming a personal branding expert whose content has been read over 10 million times. He has amassed a social media following of well over 500,000 people. He’s been featured in a huge list of publications, including Mashable, Inc, Entrepreneur, Forbes, Fortune and more.

Leonard is managing partner of InfluenceTree. At InfluenceTree, Leonard and his team teach you how to build your brand, get featured in publications and growth hack your social media following.

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Guru #16

Marty Neumeier

Marty Neumeier is an author, designer, and brand adviser whose mission is to bring the principles and processes of design to business. His series of “whiteboard” books includes ZAG, named one of the “top hundred business books of all time,” and THE DESIGNFUL COMPANY, a bestselling guide to nonstop innovation. An online presentation of his first book, THE BRAND GAP, has been viewed more than 22 million times since 2003. A sequel, THE BRAND FLIP, lays out a new process for building brands in the age of social media and customer dominance. His most recent book, SCRAMBLE, is a “business thriller” about how to build a brand quickly with a new process called agile strategy. In 1996, Neumeier founded Critique magazine, the first journal about design thinking. He has worked closely with innovative companies such as Apple, Netscape, Sun Microsystems, HP, Adobe, Google, and Microsoft to help advance their brands and cultures. Today he serves as Director of Transformation for Liquid Agency in Silicon Valley, and travels extensively as a workshop leader and speaker on the topics of design, brand, and innovation. He and his wife divide their time between California and southwest France.

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Guru #17

Joe Calloway

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Professional keynote speaker, business author and branding consultant Joe Calloway is an expert in developing customer focused teams. Joe’s approach is both innovative and compelling. He speaks frequently on business competition and is a straight talking expert on competition and continuous improvement. Joe Calloway is a performance expert who helps people and companies think competitively, improve constantly, and act decisively. He is the author of four ground-breaking business books including the best-selling Becoming A Category of One, which received rave reviews from The New York Times, Retailing Today, Publishers Weekly and many others. Joe is a partner in Engage Consulting Group and is also a partner in BizVideos, a company that produces short business videos for use in meetings and corporate events. Joe has been inducted into the Speakers Hall of Fame, but he doesn’t do “speeches.” Instead, Joe actively engages people in sessions that challenge assumptions and create new ways of thinking.

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Guru #18

Bruce Turkel

Bruce is a branding expert who makes his clients’ brands more valuable.

As CEO of the successful brand management firm, TURKEL, Bruce Turkel has been creating and working with valuable brands for over 25 years.

Born and raised in Miami, Mr. Turkel studied design at the University of Florida and rushed to New York City to start his career. Preferring the sun to the subway, he returned to Miami and opened his own advertising agency built on the belief that marketing should be well-designed, simple, and should make a client’s products and services more valuable. Using this straightforward checklist, he has worked with hundreds of clients, written thousands of headlines, and designed even more print ads, television spots, websites, and campaigns.

Besides all that, Mr. Turkel is a husband, father of two and author of three books–his most recent is Building Brand Value. Oh, and he is an avid harmonica player. He tours extensively, spellbinding audiences with simple yet powerful brand building techniques.

When you book Bruce Turkel, you do not have to worry about a thing. Yes, your audience will be entertained and delighted. Of course, your audience will learn an uncomplicated and memorable way to excel in life as well as in business. Sure, his speech will be a much talked about part of your meeting. Most certainly, you will get the chance to hear Mr. Turkel play his harmonica. And, most importantly, you will know you have made the right choice the moment he starts speaking.

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Guru #19

Laura Ries

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Laura Ries is a leading marketing strategist, bestselling author,branding Guru and television personality. Since 1994, Laura has run Ries & Ries, a consulting firm with her partner, father and legendary Positioning pioneer Al Ries. Together they consult with Fortune 500 companies on brand strategy and are the authors of five books which have been bestsellers around the world. They have traveled to over 60 countries from Chile to China and India to Indonesia teaching the fundamental principles of marketing.

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Guru #20

CB Bowman

Advisor Executive Coach   • Keynote Speaker Author   • Facilitator Podcaster

Expert in courageous leadership in organizations. Her book: “Courage to Leap & Lead…A Roadmap for Redefining Failure Into Success” reached number one in five categories on Amazon:

  • Best New Release
  • Organizational Change
  • Business Production & Operations
  • Business Inclusion & Diversity
  • Organizational Behavior
  • Best New Release

Guest speaker and panelist for Renaissance Weekend; named one of the Power List of the Top 200 Biggest Voices in Leadership in 2023 and 2022 by Leadershum; Top 50 coaches in the world by Thinkers50; Global Gurus also named her as one of the top 15 experts in branding and she is ranked by Marshall Goldsmith in his Top Global Coaches as the #1 coach for increasing the quality of coaching. Member MG100

Known as the Courage Consultant she is the host of the award winning “Courage: To Leap & Lead” videocast & podcast and the CEO of the Association of Corporate Executive Coaches. CB is a global “Certified Master Corporate Executive Coach” with experience working as an advisor, and corporate executive coach. She also produces the “Courage To Leap & Lead” newsletter on LinkedIn which has attracted over 3,200 subscribers.

Her keynotes and workshops, “The Courage to Leap & Lead” and “Implementing Courage to Increase Innovation” inspire others to go for the gold by finding courage through simple solutions to complex problems. And by re-envisioning how we think about courage, in terms of profitability and a willingness to see failure as a success.

She brings clarity and accountability to the world of executive coaching. She founded an existing change-making organization in the coaching field, the ACEC, Association of Corporate Executive Coaches™, dedicated to mastery level coaches who are working with the top tier of organizations. ACEC supports corporate executive coaches in being “Enterprise-wide business partners with their clients™” The association offers the acclaimed MCEC (Master Corporate Executive Coach certification) through the MEECO Leadership Institute.

She is also the force behind the powerful dialogue-based Leadership Conferences sponsored by ACEC. The conference biennially conference recognizes organizations that exemplify the use of Executive Coaching, Employment Sciences, and Organizational Culture. Ford Motor Company; The Mayo Clinic; MD Anderson Cancer Research Center; L3 Technologies; Rodan & Fields; The Ann and John Doerr Institute for New Leaders at Rice University; The Anderson School of Business, UCLA; and, Hermes Airports, Ltd are some of the past recognized organizations.

She is formally head of branding for ready to eat cereals for General Foods where she was responsible for the visual impact of Post Cereals for iconic brands such as Honey Bunches of Oats, Golden Crisps, and Pebbles. CB was also responsible for their classic brands including Post Shredded Wheat, Grape Nuts, Shake N Bake and Raisin Bran and won several awards for product marketing and branding. In addition, she was part of the successful branding for the Birds Eye frozen food product line.

She also co-founded the National Association for Interior Designers and she served as Chairperson for the North Plainfield, New Jersey’s Historic Commission for six years.

CB is a graduate of New School for Social Research. She received her MBA from Pace University where she served on the Advisory board for Lubin School of Business and as an adjunct professor in the marketing department. She served as an instructor at Rutgers University Center for Management Development and as an adjunct professor at Mercy College teaching organizational behavior, and Human Resource Management.

She is a contributing author in the Complex Situations in Coaching: A Critical Case-Based Approach, 1st Edition and Coach Me! Your Personal Board of Directors: Leadership Advice from the World’s Greatest Coaches. and has published several articles on coaching.

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Guru #21

Ashleigh Hansberger

Ashleigh Hansberger is a bestselling author, award-winning entrepreneur, brilliant brand strategist, and clever namer. Her ahead-of-the-trend vision—building brands around who they are and what they stand for—championed a brand movement years before it became a top business trend. She comes alive working with spirited companies that bring vibrant cultures, big ideas, and positive energy into the world.

Ashleigh can pull a compelling story from any brand and articulate meaning in a powerful way. Born and raised in Chicago, she comes from a family of entrepreneurs. Her grandfather started RAM Golf in the 1960s, and her father made golf clubs for pro players. For the past decade, she’s been helping entrepreneurs and companies shape strategic narratives using a non-traditional approach. She believes every brand can be remarkable; it’s just a matter of finding the right angle to deliver a crush-worthy experience. Ashleigh’s greatest strength is untangling the wants, needs, and ideas that exist in people’s minds and shaping them into actionable positioning strategies that have the power to inspire and transform.

She is the co-author of the bestselling business book Rare Breed, A Guide to Success for the Defiant, Dangerous and Different (HarperCollins). The book is a bestseller on Amazon across three categories: entrepreneurship, business, and leadership.

Ashleigh is also the executive producer and co-host of the YouTube series Rare Breed®. Sunny and Ashleigh sit down with cultural provocateurs like the famed Breakfast Club Host and Bestselling Author Charlamagne Tha God, PJ Morton of Maroon 5, and many more.

She is a stellar baker, loves to travel (more road trips than jet sets), and dreams of sailing one fine day.

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Guru #22

Michel Hogan

Michel, an Independent Brand Counsel, has advised organizations for over two decades on the risk to their purpose and values of making promises they can’t keep, and on achieving alignment between who they are, what they say and what they do. So whether they’re offering up products, services or ideas, nothing gets in the way of their success and a robust, resilient brand result.

Michel works with a diverse range of clients—including small-to-medium size enterprises, start-ups, individuals, larger corporations and non-profits. Some are laying the foundations for new ventures. Others are responding to changes in the expectations and needs of their customers and employees. Still others are in the process of reinventing themselves to take advantage of new opportunities. She is also part of Vancouver’s Living Brand Result team, working to embed a practice of deliberate experience to help you thrive in today’s economy.

She is a sought-after contributor and speaker on brand, promises and experience. Since 2008 she has written a weekly blog for online business site SmartCompany and is the author of two books. Between Making Money and World Peace talks about the role that purpose and values play in brand. Her new book, The Unheroic Work, captures how to bring your purpose and values to life across what you do and how you do it, and why the brand is a result of the promises you keep.

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Guru #23

Bernadette Jiwa

Bernadette Jiwa is a recognised global authority on the role of story in business, innovation and marketing and the author of six best-selling books on marketing and brand storytelling. Named by Smart Company as a Top Business Thinker 2018. She advises, consults and speaks to entrepreneurs and business leaders who want to build meaningful brands.

Bernadette’s blog, TheStoryofTelling.com was voted as the Best Australian Business Blog in 2012 and chosen by Smart Company as one of Australia’s Top 20 Business Blogs in 2013 and 2014. It topped that list in 2016. Bernadette’s book Meaningful featured on Inc Magazine’s Best Business Books of 2015.

She has been named as one of the Top 100 Branding Experts to Follow on Twitter and she spoke at TEDxPerth about ‘The Secret To Spreading Ideas’.

Her work sees her advising, consulting with and speaking to entrepreneurs, business leaders and global brands, (like EA, LinkedIn, Zappos and Adidas). Bernadette works with them to intentionally create products, services and marketing that help them to matter to their customers.

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Guru #24

Debbie Millman

Named “one of the most influential designers working today” by Graphic Design USA, Debbie Millman is also an author, educator, brand strategist and host of the podcast Design Matters. Debbie is Chief Marketing Officer at Sterling Brands, where she has worked with over 200 of the world’s largest brands. As the founder and host of Design Matters, the first and longest running podcast about design, Millman has interviewed more than 250 design luminaries and cultural commentators, including Massimo Vignelli, Milton Glaser, Malcolm Gladwell, Dan Pink, Barbara Kruger, Seth Godin and more. In the ten years since its inception, the show has garnered millions of downloads and a Cooper Hewitt National Design Award.

Debbie is the author of six books, including two collections of interviews that have extended the ethos and editorial vision of Design Matters to the printed page: How to Think Like a Great Graphic Designer and Brand Thinking and Other Noble Pursuits. Both books have been published in over 10 languages. In 2009 Debbie co-founded with Steven Heller the world’s first graduate program in branding at the School of Visual Arts in New York City. Now in its sixth year, the program has achieved international acclaim. The inaugural class wrote and designed the Rockport book Brand Bible: The Complete Guide to Building, Designing and Sustaining Brands, in 2013 the students created branding for the Museum of Modern Art’s retail program, Destination: New York and the class of 2015 worked to reposition a Kappa Middle School in Harlem.

Debbie’s written and visual essays have appeared in publications such as The New York Times, New York Magazine, Print Magazine, Design Observer and Fast Company. She is the author of two books of illustrated essays: Look Both Ways and Self-Portrait As Your Traitor; the later of which has been awarded a Gold Mobius, a Print Typography Award, and a Bronze Medal from the Art Directors Club. Her artwork has been exhibited at the Chicago Design Museum, Anderson University, School of Visual Arts, Long Island University and The Wolfsonion Museum. She has been artist-in-residence at Cranbrook University, Old Dominion University and Notre Dame University, and has conducted visual storytelling workshops at Academy of Art University in San Francisco, the University of Utah, Hartford University and the High School of Art and Design in New York. She has designed wrapping paper and beach towels for One Kings Lane, greeting cards for Mohawk, MOO and Card-To-Art, playing cards for DeckStarter and sketchbooks for Shutterstock.

Debbie is President Emeritus of AIGA, one of five women to hold the position in the organization’s 100-year history. She is also a past board member and treasurer of the New York Chapter. She is a frequent speaker on design and branding and has moderated Design Yatra in India, presented keynote lectures at Rotman School of Management, Princeton University, Michigan Modern, the Melbourne Writers Festival in Australia, Design Thinkers in Toronto, the American Package Design Summit, the Festival of Art and Design in Barcelona, and many more. She has been a juror for competitions including Cannes Lions, The Art Directors Club, The Type Directors Club, Fast Company, HOW Magazine, Print Magazine, ID Magazine, AIGA, The Dieline, and more. You can see more of her work at www.debbiemillman.com

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Guru #25

Robin Fisher Roffer

Brand strategist and storyteller Robin Fisher Roffer provides the rocket fuel that has launched and evolved dozens of media brands all over the world such as A&E, Animal Planet, CNN, Comedy Central, Discovery, FX, Hallmark Channel, History, Lifetime, MTV, and TNT. As Founder and CEO of Big Fish Marketing, Inc., she leads an award-winning creative team adept at unearthing a brand’s essence and filter, its look, feel and tagline, market positioning, value proposition and key messaging to both consumers and the trade. Sought after for leading edge ad sales strategy, Robin is the go-to person for television networks, technology companies and content creators ready to bring audiences to brands across multiple platforms. Robin uses her rare combination of talents to craft persuasive sales narratives and has produced Upfront presentations for AMC, BET, Bloomberg, Food Network, Fox Networks Group, HGTV, Scripps Networks and Univision. She inspires sales leaders to give press-worthy keynotes, and trains their teams to take the story on the road. With a mission to inspire humanity to fearlessly embrace change, Robin has authored four books including Make A Name For Yourself, The Fearless Fish Out Of Water, Reinventing Yourself, and her latest book, Your No-Fear Career.  A speaker and frequent media guest on fearless leadership and personal branding, Robin keynotes corporate conferences at companies such as Walmart, Microsoft, AIG and Starwood Hotels and top business schools like Columbia, Wharton, USC and Northwestern.

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Guru #26

Karen Kang

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Karen Kang is the best-selling author of BrandingPays™: The Five-Step System to Reinvent Your Personal Brand.  Karen has more than 20 years of experience in brand strategy consulting.  She is the founder and CEO of BrandingPays LLC, a corporate and personal branding company. Karen has trained thousands of professionals on the unique BrandingPays System for personal branding, and has consulted to more than 200 organizations. Her clients have included AT&T, Adobe, AstraZeneca, Genentech, HP, Intel and UC Davis Health System.

Before starting her own brand strategy consulting firm in 1994, Karen was a partner and principal with Regis McKenna Inc., the Silicon Valley marketing firm that launched the Apple and Genentech brands, and a vice president with TFB/BBDO, a high technology advertising and public relations agency. Her book has been featured in BusinessWeek, Fast Company, Forbes, Fortune, More and Working Mother and was an Editor’s Pick on WSJ Radio. She has been interviewed as a branding expert on ABC, CBS, NBC and FOX network affiliates.

Karen’s marketing and communications background gives her a 360-degree view of branding. A former newspaper journalist on both the East and West Coasts, she has held executive positions in marketing consulting, advertising and public relations firms. She is a sought-after speaker at national organizations and leading business schools such as London Business School, Stanford, and Wharton (UPenn). A member of Phi Beta Kappa, she holds a B.A. degree from Mills College and an M.S. degree from Boston University.

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Guru #27

Rita Clifton

Rita Clifton CBE has been called ‘Brand guru’ by the Financial Times and ‘The doyenne of branding’ by Campaign magazine. She is a writer, keynote speaker, conference chair & practitioner on all aspects of brands, branding and business leadership.

Her career has included being a Vice Chairman at Saatchi & Saatchi, as London CEO and Chairman at the global brand consultancy Interbrand and as co-founder of BrandCap. She is also a portfolio chairman and non-executive director on the board of businesses including ASOS and Nationwide Building Society, and her non-profit boards have included WWF and the Sustainable Development Commission.

Rita is a regular columnist and media commentator, as well as author of ‘The Future of Brands’ and two editions of The Economist ‘Brands and Branding’. She is working on her new book as we speak!

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Guru #28

Chris Do

Chris Do is an Emmy award-winning designer, director, CEO and Chief Strategist of Blind and the founder of The Futur—an online education platform with the mission of teaching 1 billion people how to make a living doing what they love.

He currently serves as the chairman of the board for the SPJA, and as an advisor to Saleshood. He has also served as: advisory board member for AIGA/LA, Emmys Motion & Title Design Peer Group, Otis Board of Governors, Santa Monica College and Woodbury University.

He has taught Sequential design for over 15 years at ArtCenter College of Design as well as Otis College of Art and Design. Additionally, he has lectured all over the world including: AIGA National Design Conference, Birmingham Design Festival, Awwwards New York/San Francisco/Amsterdam, AIGA Miami, The Design Conference Brisbane, Creative South, Digital Design Days Milan/Geneva, Lu Xun Academy Fine Art Dalian, Motion Conference Santa Fe, VMA Design Conference, MIT Boston, Bend Design Conference, Graphika Manila, Create Philippines, Rise Up Summit Cairo, RGD Design Thinkers Toronto, California Institute of the Arts, LA Art Institute, Otis College of Design, UCLA, MGLA, Cal State Los Angeles/ Northridge, Post Production World, Adobe Video World and San Diego University.

His firm’s work has been recognized by national and international organizations such as: the Emmy’s, Clio, Effie Gold, Huffington Post, Lynda.com, Webbie, Communication Arts, London International Awards, One Show, British D&AD, AICP 20, Pictoplasma, How, 72 dpi, L.A. Weekly, Boards, Res 10, Type Director’s Club (20, 22, 23, 26), IDN, Addy Awards, BDA, Create, Stash (2, 12, 22, 24, 35, 43, 65), Creatie Augustus 2010, Motion Design, Asia Image, Brief, 365 AIGA Year In Design 26, Art Director’s Club, Motionographer, New York Festivals, B Brand, PPaper, I.D., and Print.

Mr. Do has given talks and conducted workshops on: Sales, Negotiations, Value Based Pricing, Mindset, Branding, Graphic & Motion Design, Social Media Marketing, Entrepreneurship, Business Management, and Client Relations.

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Guru #29

Emmanuel Probst

Emmanuel’s background combines over 16 years of market research and marketing experience with strong academic achievements.

At Ipsos, Emmanuel supports numerous Fortune 500 companies by providing them with a full understanding of their customer’s journey. This encompasses brand awareness to purchase and recommendation, leading to greater insights on the consumer within it. His clients span across a wide range of industries, including consumer package goods, retail, financial services, advertising agencies and media outlets.

Emmanuel also teaches Consumer Market Research at the University of California at Los Angeles (UCLA), and writes about consumer psychology for numerous publications.

Emmanuel holds an MBA in Marketing from the University of Hull, United Kingdom and a Doctorate in Consumer Psychology from the University of Nottingham Trent, United Kingdom.

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Guru #30

Pam Perry

Dr. Pam Perry is an award-winning marketing communications & PR professional. 

She Helps Established Experts And Experienced Entrepreneurs To Stand Out From The Competition – So They Can Attract New Clients From Their Buzz-Worthy Story. 

She is also the publisher of SPEAKERS MAGAZINE and podcast host of The Speakers Magazine Show on ROKU – and dozens of podcast directories.

After working with Dr. Pam, her clients have been featured on CNN, TBN, The Word Network, Radio One, Oprah Magazine, Essence, Ebony, Black Enterprise, PBS – and many other major media outlets.

She has been called by Publishers Weekly a “PR Guru” and featured in many major publications (including several covers), and on more than 100 radio and TV programs. She also has a 20+ year career expertise in marketing, public relations and journalism in Detroit; including work with The Detroit Free Press, WNIC, Michigan Chronicle, WNIC and TheHUB magazine.

Dr. Pam has worked with many nonprofit organizations, like the Charles H. Wright Museum of African American History and the Detroit Area Agency on Aging, developing their social media presence, online brand and digital marketing programs. She is also author of Synergy Energy: How to Use the Power of Partnerships to Market Your Book, Grow Your Business and  Brand Your Ministry.

Known as the master of connecting the right people, for the right project, at the right time – Pam Perry PR works hard to help her clients brand (and get paid) like a superstar.

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