Instagram, a social network that positioned itself as a platform for sharing photos with friends at the launch stage, has changed the course of its direction. It took only a few years for the app to become a powerful marketing tool for promotion. Influencers, large companies, celebrities and even politicians successfully use the platform to attract an audience and increase wealth. But sooner or later, the decline in activity and the decrease in the number of likes begins to worry even experienced authors.
This also happens to those who have just started their way online or are a beginner. Usually, this problem is faced by those users who have not taken care of the quality of the content, the starting number of likes, or have incorrectly identified their target audience. But in fact, all these problems can be solved quickly and inexpensively. In this article, we will consider in detail the main reasons for the absence of activity, tell you where to buy real Instagram likes, what is herd instinct and why it is necessary to follow new trends.
- You have incorrectly identified the target audience. In order to avoid this mistake, you need to understand who you are publishing content for and what may be of interest specifically to your subscribers. Define the portrait of the target audience. You will need to study parameters such as age, gender, country (or city, if you are a local blogger) and interests.
Competitors can help you in this matter, no matter how paradoxical it may sound. Find several blogs that are similar in subject to yours and see who is subscribed to the page. Your goal is to get these people interested. Analyze which posts from competitors receive a great response in the form of likes, comments, saves, etc. At first, you can focus on these publications or be inspired by them in order to create relevant content.
- How often do you like posts that receive few red hearts from users? Yes, probably not as often as other publications. An unprepared base of likes is one of the main reasons why newcomers to blogging are seeing a decline in activity. But this problem can be easily solved by contacting a company from which you can buy Instagram likes. In their work, influencers use the opportunity to encourage users to be active on the page, following the “herd instinct”.
When people see that your publications collect a lot of red hearts, they will want to like it on a subconscious level. The more hearts there are, the higher the probability of getting a response from readers, this is known to everyone who has achieved popularity on the platform. For this reason, it is necessary to immediately create a base on which you can rely on promotion and attract the attention of more viewers.
- Incorrectly chosen publication time may lead to the fact that the post may not receive as much attention as you expected. This reason is directly related to the first one. If you don’t know your target audience, it will be difficult to determine the current time period for publishing new products.
Many SMM managers say that the universal time for posting posts is from 5 to 9 pm. But this does not always work, and moreover, this time can be uncomfortable for followers. To determine the correct time for publication, you can use statistics (this feature is available for professional accounts). Using this data, you will be able to analyze at what time publications receive a lot of views and responses.
- Instagram trends work wonders. It’s no secret that trends in social networks change as quickly as they appear. What was relevant today, tomorrow may be the reason why your publications gain few likes. In order to eliminate this possibility, it is necessary to explore new trends as often as possible and introduce them into your feed.
For example, Reels and IGTV are in great demand now. Instagram algorithms promote such publications in recommendations, and for blog authors this is a great opportunity not only to get new viewers, but also to increase activity on the page. Ordinary users follow trends no less than bloggers, so be on the same wavelength with the audience to meet their expectations and please with relevant content.
5.Your hashtags aren’t working. Keywords are an important component for promoting publications in search results. But it is important to understand that not all tags give the desired result. If you are a beginner and you are starting to use high-frequency keywords, then you need to be prepared for the fact that publications are unlikely to receive much public attention. We’re talking about tags that get millions of posts. It will be very difficult for you to stand out from the crowd using such words. The best solution is to spend a little time studying thematic low-frequency words that will have a positive impact on the promotion of publications.
Follow the trends, think through each step in advance, determine your target audience and try to use only those keywords that will be useful in promotion. And even if at first it will be difficult to implement, do not give up and work on the account to succeed. Good luck!